Monday, 11 July 2016 16:43

Online Marketing Part 1 Stuff you can do for FREE

Since your customers can purchase directly through your custom branded Miessence web site, it makes sense to consider employing some kind of online marketing strategy to make it easy for people to click to your web site and purchase. Online marketing may sound complicated and confusing – especially if you’re not really a technical person.

The good news is – you don’t have to be a technical person, you just need to be a people person.

Regardless whether your marketing strategy involves the Internet, face-to-face, in a magazine or television you are marketing to people, so all the same marketing principles apply:

Who are your customers?
Where are your customers?
What do your customers want?
How do your customers like to purchase?
When do your customers like to purchase?
Why do your customers purchase the things they do at the times they do?
Knowing the answers to these questions will let you know the combination of marketing tools you need to effectively reach your target market.

Let’s take a look at some of the options in online marketing by examining those you can do for no cash outlay – just a regular commitment of your time.

Social media (Facebook, Twitter, Pintrest, Instagram) – All are free to join and participate in. Don’t forget to not only set up your account, but also explore the sites of other users to see if there are any individuals or groups who share similar interests to yours.

Dedicate a little bit of time each day to update your pages and perhaps even more importantly, comment on the pages and profiles of other people. Begin a conversation and build a relationship that will allow you to share your knowledge, interest and passion for clean, healthy living, good health and Miessence certified organics. It’s a great, affordable way of expanding your circle of influence.

Blogs – Weblog (blog) services provides by the likes of WordPress and Blogger are free to use when using their provided templates.

There are three real secrets to making blogging work.

The first is to know your audience (who are you writing for and why), the second is to seek out other blogs which share the same interests as yours and actively participate in their conversation. Don’t forget to add these to your blog roll (with your own Miessence Shop, of course!). Once you’ve established a relationship with other blog authors, ask them to add your blog to their roll. Lastly, be prolific. Commit to updating your blog at least three times a week – you have an audience waiting for you, don’t disappoint them!

The advantage of blogging is also threefold - fresh, regular content on the world wide web makes Google’s search engine stand up and take notice, which makes it easier for new audiences to find you. Secondly, the greater your reputation as an interesting blogger, the more opportunity you have to be invited to guest blog on someone else’s site, which means you can reach out to their audience too. Thirdly, blogging hones your skill as a writer and provides the opportunity for you to turn your post into an article or a feature that a newspaper or magazine might wish to publish which further expands your reach.

Chats/Forums – If you don’t have the time to commit to regularly blogging (which can be time consuming and demanding), then regular input on chat rooms and forums might just be the answer.

Again, the principle is to be friendly, knowledgeable, prolific – just like attending a party or a regular gathering, your aim should be to build relationships with people. Once you’ve established commitment and trust, people are more likely to consider purchasing through you.

  • How to Find a Good Cambridge Wedding Photographer: Capturing Your Perfect Day
    How to Find a Good Cambridge Wedding Photographer: Capturing Your Perfect Day Your wedding day is a momentous occasion filled with love, joy, and unforgettable memories. To ensure that these precious moments are captured beautifully, hiring a skilled and experienced photographer is essential. In the picturesque city of Cambridge, known for its historical charm and stunning landscapes, finding the right wedding photographer can be a daunting task. This article provides a comprehensive guide on how to find a good Cambridge wedding photographer who will skillfully capture every detail of your special day.
    in Family
  • The Bard PowerPort Lawsuit: Key Facts and Implications
    The Bard PowerPort Lawsuit: Key Facts and Implications Among medical device litigations, the spotlight has turned to the Bard PowerPort, a product designed to facilitate medical treatments and enhance patient care. Engineered by Bard, this seemingly innocuous device has become the center of legal proceedings in recent years.
    in Lifestyle tips
  • Natural Elegance Illuminated: Discovering an Eco-Conscious Haven of Home Candles
    Natural Elegance Illuminated: Discovering an Eco-Conscious Haven of Home Candles In a world that increasingly values sustainable living, "9 Rituals" emerges as a haven for those seeking the perfect blend of nature's charm and eco-friendliness. Nestled in a serene corner of the city, this boutique store offers an exquisite collection of natural, environmentally friendly home candles, each carefully curated to infuse living spaces with a sense of tranquility and refinement.
    in Home
  • The Perfect Blend: Real Estate and Skiing – Discover Chalets for Sale
    The Perfect Blend: Real Estate and Skiing – Discover Chalets for Sale If you're an avid skier or simply looking to invest in a picturesque property, real estate in skiing destinations can offer a unique and fulfilling experience. Whether it's the thrill of the slopes or the serene mountain landscapes, ski chalets are an excellent investment option. In this post, we will explore the allure of ski properties, focusing on chalets for sale, and how they can provide an unforgettable lifestyle and investment opportunity.
    in Travel
  • Is Circumcision More or Less Common?
    Is Circumcision More or Less Common? Circumcision is a surgical way to remove a foreskin that covers the head of the penis in male children. This is a religious and cultural practice in many parts of the world. However, many people also go through this due to several health or medical benefits. 
    in Health
  • Swiss fiduciary - Formation and administration of companies
    Swiss fiduciary - Formation and administration of companies Switzerland is a well-known hub for international business and commerce and is a popular choice for entrepreneurs looking to start a business. The business environment is hospitable to both local and international investors. One reason is the country's stable economic and political environment, which provides a favorable business climate for companies of all sizes. 
    in Business
  • 5 Benefits of Using Booking Portals for Your Hospitality Business
    5 Benefits of Using Booking Portals for Your Hospitality Business When it comes to hospitality, booking portals are an invaluable asset for increasing sales and optimizing operations. These websites provide various services like booking rooms or selling extras. Furthermore, they enable you to stay in touch with guests by asking them about their experience and receiving valuable feedback about it.
    in Business
  • Home office: how to integrate a desk in the bedroom
    Home office: how to integrate a desk in the bedroom The home office has become a reality for many people. To be able to work productively, you need a suitable workplace. But what if you don't have a separate study available? This is a problem that many home office workers face. A good solution in this case can be to integrate the desk in the bedroom. There, one usually has peace and quiet and is undisturbed. Here's how best to do that.
    in Business
  • How to sell your property online for free?
    How to sell your property online for free? Selling property has become easier than ever thanks to the internet. Gone are the days of relying solely on real estate agents and traditional marketing methods. Today, it is possible to sell your property online without breaking a sweat. In this article, we will guide you through the process of selling your property online, including tips on how to prepare your property for sale, list your property online, and close the deal.
    in Home
  • Santorini – Overseas Wedding Destination
    Santorini – Overseas Wedding Destination When choosing a location for an overseas wedding, couples generally hope for a paradise at a reasonable price. A wedding in Santorini is a nice option for those who seek something exclusive.
    in Travel